Entertaining the Max Verstappen Village at the Formula 1 GP in Austria

July 3, 2018

We were assigned by New Nomads and SportStadion to entertain the Max Verstappen Village at the Grand Prix Formula 1 in Austria. We created the line-up, storyline, videos, did the artist handling, stage management and more.

We created a party with DJs, show moments and intermezzos with videos telling Max Verstappen’s story. These included; the history of Formula 1, rivalries, the team, his childhood, his fans, legends, his adolescent, the overtakes and of course the present day. And to top it all off the man himself, Max Verstappen, gave his fans a few words before the race; “I am motivated to achieve good results, for me and all my fans”. By now we know he made good on his promise by winning the Grand Prix in Austria the very next day. Congratulations Max!

The “Max Verstappen Village” in Spielberg, Austria, was a new and unique initiative of SportStadion, which provided room for 4500 fans of the race car driver when he competed in the Grand Prix Formula 1 on the Red Bull Ring.

Want to know more about SportStadion and the Village? Click here!