Welcome to a New Reality

What about the future of events and live experiences? They developed at a rather steady pace, a little bit accelerated by digital innovations. Until… a global pandemic took the world in a headlock.

It demanded us and the world around us to rapidly adapt to new standards. Massively influencing society, our daily lives and almost everything around us.

Within this headlessly spinning society, we – as event professionals – had to deal with the new standards and all consequences with it. However, when doing so, we still need to develop audience-centred experiences. Now even more than ever. We need to stop thinking about 20th-century solutions for a 21st-century reality.

Allow us to welcome you to a New Reality.